About Dawn & IDDBA

Dawn Foods is a member of the International Dairy Deli Bakery Association (IDDBA), as well as a sponsor and exhibitor at the 2025 IDDBA Trade Show. This year's event will be located at the Ernest N. Morial Convention Center in New Orleans, LA.

Our involvement includes:
  • A 20’ x 30’ island exhibit booth #5625 next to our manufacturing partner, Aspire Bakeries
    • Floor plan
    • Our decorating room is #277 on the second floor of the convention center

  • A display shelf in the onsite New Product Showcase
    • This is an opportunity for exhibitors to promote new product offerings in a dedicated area at the trade show. Unveil your new products, new flavors, or new packaging and capture the attention of key decision makers looking for the latest, greatest products.
    • Our product to be featured: LTO Cupcake program

  • A hotel room block at the Westin New Orleans hotel
    • Reservations will be made for all attendees based on information entered during registration
    • Details will be communicated in mid-May

  • Dawn has two team members being awarded the Champions of Change award!
    • Kim Ennis & Melissa Trimmer
    • Awards will be presented Sunday, June 1 at 5:30 p.m. on the What's in Store Live stage

  • We will be participating in the brand new Career Connections program
    • Students will be visiting participating booths from Noon - 2 p.m. on Tuesday, June 3
    • Students will have a "passport" and be tasked with professionally introducing themselves to each booth, inquiring about the company's business and what it's like to work there.
    • The goal of this program is for students to gain real-world experience networking and discover the wealth of interesting opportunities in our industry. 



UNIFORMS:
We will be using the same shirts as the past 2 years. If you do not already have them, order here: IDDBA Shirts by April 18 to ensure they will arrive on or before May 23. 

Register

Where Can I Find More Information?

Agenda

Agenda

Overall Event Schedule:

Saturday, May 31

Sunday, June 1

Monday, June 2

Tuesday, June 3

 Booth & decorating room setup

10:30a Booth Walk-through

 

 

Team member arrivals

11a Trade Show Opens

11a Trade Show Opens

10a Trade Show Opens

5:15p Barry Callebault Reception (RSVP required)

12p Pricesmart Customer Meeting/walk the show floor

12p Cake'd Awards

 

5:30p Trade Show Closes

5:30p Trade Show Closes

12p Students visiting the Dawn booth

 

5:30p Champions of Change Awards Presentation 

6:30p Pricesmart Customer Dinner 

2p Trade Show Closes

5:45p Sponsor Recognition Event

Team member departures

5:45p Daisy Bakery Customer Dinner

7:00p Kwik Trip Customer Dinner

Contact Details

Tiffany Beer

Trade Shows and Events Manager

Email: tiffany.beer@dawnfoods.com

Office: 517-768-4213

Mobile: 765-485-1246

Traci Maginn

Sr. Director - Commercial Marketing

Email: traci.maginn@dawnfoods.com

Office: 517-841-7028

Mobile: 517-392-8834